Welcome to the mobile era, officially. Starting in March 2021, Google will switch to a mobile-first index for all sites. So if your content only...
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Creating a sense of urgency is known to be one of the main factors helping increase conversions. Creating a sense of scarcity delivers the same...
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Smart UX writing is effective at improving user experience. But it can hurt your brand if it's not well-intentioned. Some merchants are embracing Dark Patterns...
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Every time a new social media platform appears, the same questions arise: is it for me? Am I the target user? TikTok is the latest...
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Gamification is everywhere. And it makes total sense! We all enjoy games, so why not incorporate them into our marketing strategies? With that said, gamification...
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