The World Wide Web offers businesses of all kinds to showcase their products and services within a global marketplace. We all use the web to search and purchase products and services, and we take time to consider who we ultimately choose to be our providers, but what drives our purchasing behaviors from a visual perspective? Read on for some answers….
For any business, the Customer Lifetime Value (LTV) is what can make or break your company’s income. It is true that an important part of owning a business is making sure that you have a marketing campaign effective enough to draw customers to your products or services.
If you’ve spent any time around Web Developers or Digital Marketers, you’ve most likely heard terms like UX (user experience) and UI (user interface). While the terms sound similar, they actually have quite a few differences. Read on to learn more about the differences between UX and UI, and why each are important in their own right.
Regardless of the good or service that business offers, eCommerce websites are becoming the norm. Your website may often serve as the first impression of your business to a potential customer. When your site runs smoothly, it speaks to your capability and professionalism. Of course you can fix a mistake when it happens, but it’s best to avoid them altogether.
If you’re not familiar with “bitcoin,” you’re probably not up-to-date on “blockchain” technology. Turn on the news, especially the financial news, and you will frequently hear this terminology. Blockchain technology is definitely part of the “internet of things.”