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There’s never a shortage of new social media apps coming out each year. It can be overwhelming to keep up with the new crop of platforms and then deciding if they’re appropriate for your business. We’ve pinpointed four apps that your business should consider trying.

1. WhatsApp Business


You’ve probably heard of WhatsApp, the widely used messaging app. WhatsApp Business is an extension of its messaging platform and enables organizations to communicate directly with customers. For example, if you have a customer that holds lots of business events during the year, chances are good their staff uses WhatsApp messaging to communicate before, during, and event production. If you offer a service or product their business needs, WhatsApp Business could be a solid fit for you. WhatsApp is already a popular app, so the business version is primed to follow in its footsteps.

2. Tagwin


If your business has an active presence on Instagram, this newer app may be what you need to propel your commerce to the next level. It helps you run web-based Instagram contests to grow your business. You can promote a specific hashtag for brand awareness or conduct a contest to increase followers for more marketable territory. The best news is you can test this app with your first contest free! From there, find an affordable monthly fee that can show your business a return on engagement if you’re invested in Instagram as the place to showcase your products or services.

3. Adioma


Finally, an infographic app that businesses need and is user friendly. Adioma is perfect for businesses who may be tight on or don’t have in-house graphic design resources. The feature we like the most is that the app adapts its infographic design to the data you want to market. If you like using infographics to attract users to your sites and other content platforms, Adioma may be a solid fit for your visual and data marketing needs.

4. Vero


With all the changes continually happening on the mainstream platforms like Facebook, Twitter, and Instagram, Vero was created exclusively for a user’s experience. Since user experience is key to attracting and keeping customers, Vero is quickly catching on with a growing user base. Your business may find this app to be a new avenue to market your business.